We build software for hosting providers growing companies salespeople design agencies marketing teams

Need something custom?

Sitechange

Track and manage website change requests from your web design clients

Panel

Agency hosting, domain management, billing, and support system

Shipdeck

Uncomplicated project management tool for software teams

We've got some thoughts about the software biz

1. Simple Over Sexy

Design should not eclipse usability. It's said that good design is invisible.

2. Service is Your Brand

A great product with a mediocre team still makes for a sour experience. Make both exceptional.

3. Be Your Customer

The best software is created for a specific niche market by companies solving their own problems.

4. Go Fund Yourself

When you're funded by your customers, you focus on what they want to pay for. Investor money can cloud your judgement.

5. Don't Hide Pricing

No one wants to schedule a demo just to find out if they can afford your software.

6. Charge Fairly

Value-based pricing is a clever way of charging someone the most they can afford. It's a scam, not a fair pricing model.

7. Make it Easy to Cancel

Don't punish someone for moving on by forcing them to call or fill out lengthy surveys.

8. Ditch Annual Contracts

Happy customers are loyal. Contracts can't make up for what you lack in service.

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